Fashion designer, whose flawless aesthetics underpin the recognisable turquoise label of the Igor Todorović Studio, recently presented his divine collection of haute couture, for which he found inspiration in Paris and which he produced in line with the impeccable standards of Milan. And all of this in Belgrade, under the auspices of Belgrade fashion.
You’ve been using the Italian take on fine fashion in building contemporary Belgrade fashion for years, which is nothing short of a magician’s feat. What does it look like in practice?
In practice, it really does look like I am some sort of a magician. I did build my work ethics, aesthetics and fashion know-how in Italy, where the possibilities are broader and more diverse. Upon my return to Belgrade, as circumstances would have it, I continued nurturing these acquired traits and applying my knowledge, putting it into the context of a fashion design that Belgrade accepted – so I am privileged by the success of my magician’s skills.
What I insist on is the craftsmanship in manufacture, skilled hands and constructions, but also on fabric, which I select very carefully. It is a difficult path, packed with challenges and problems, but it is also a path that makes you find solutions that often seemed impossible.
In the conditions we live in, you are a magician if you manage to achieve your goal – which I nurture as a creative person – of doing what you love, of truly loving those who truly love you and of always having something to hope and strive for, both privately and professionally.
Each creative person lends themselves to judgement of others through their work, but it is very important, while they are so exposed, that they remain ethical and responsible, both to themselves and to others. Hocus-pocus is best left to those who practice that skill and we are left with a lot of work on the skills that fashion hones and rewards for decades, to create the magic of a new collection it presents at every show. As the great Goethe said, “Magic is believing in yourself, if you can do that, you can make anything happen.”
Recently, you presented your new collection. In addition to impeccable cuts and divine fabrics, what will you remember about these pieces, inspired by the cult French chansonnière?
The recently presented collection was inspired by France and its musical heritage, through the character of Dalida, the great French singer, which is being celebrated in Paris this year as one of the women whose voice, but also style of dress, marked the French culture, fashion and aesthetics. A film about her was produced this year. So, when I had my show in Paris in July, I looked into the idea that I had for a while, to dedicate one of my collections to her.
The collection is in line with the contemporary trends but also with the aesthetics that I have been nurturing since the very beginning of the Igor Todorović Studio. Inspiration comes always, first and foremost, from the beauty of a woman, her outline and from the carefully elaborated cuts and choices of fabrics and accessories.
Speaking about the cultural offerings of Belgrade and Serbia, what are your favourites? How do you recharge your creative batteries?
Regardless of the numerous problems it faces in terms of culture, Belgrade is a capital with a colourful history and heritage, which it proudly showcases. Cultural offerings of Belgrade also include its specific vibe. The respect you show it, Belgrade repays by revealing its stories, not just through exhibitions and art shows, but also through its unique aesthetics seen on every corner.
My number one favourite in Belgrade is the Art Pavilion “Cvijeta Zuzorić”. It was built through donations between two world wars, based on an idea by Branislav Nušić. It is a wonderful place, steeped in artistic heritage it preserves in its walls.
And batteries, they are recharged by people, objects and situations, too. Sometimes it is an unexpected discovery on the page of a book I find myself reading, some piece of information that spurs me to do more research, hanging out with friends or travelling…
By: Miljana Nešković